A6 — Digital Marketing
Marketing Analytics & Reporting
GA4, Looker Studio and custom dashboards so every campaign is measured, attributed and improved.
Overview
Decisions are only as good as the data behind them. Missing or double-counted conversions lead teams to cut what works and fund what doesn't.
We set up and test tracking properly, define the conversions that matter and build dashboards your team will actually use, then re-check tracking whenever the site changes.
What we do
- 01
Audit your current tracking
- 02
Set up GA4 and Google Tag Manager properly
- 03
Define conversions and attribution
- 04
Build Looker Studio dashboards
- 05
Test tracking after every site change
How we work
- Step 1
Audit
We review your current channels, tracking and results.
- Step 2
Plan
A prioritised plan with clear goals and measures.
- Step 3
Launch and QA
Campaigns, pages and tracking are tested before they go live.
- Step 4
Measure and improve
Regular reporting and changes based on the data.
Who it's for
- Teams that don't trust their analytics
- Companies running campaigns without clear attribution
- Sites that recently moved to GA4
What you get
- A tracking audit
- A tested GA4 and Tag Manager setup
- Conversion and attribution definitions
- Dashboards in Looker Studio
Questions
Is our tracking privacy-friendly?+
We set up consent so analytics only runs where visitors have agreed, in line with your privacy policy.
Can you connect ad platforms and CRM data?+
Yes. Dashboards can combine GA4, ad platforms and CRM data.
What does it cost?+
Hourly work starts from $25/hr. Fixed-price projects and dedicated teams are quoted after a free scoping call, based on scope, platforms and timeline.
Tools
- GA4
- Google Tag Manager
- Looker Studio
- BigQuery
- Search Console
